Perspectives on taking technology to market in Brazil.
Analysis, field notes, and practical guidance on Brazil’s technology market — from regulation and sectors to AI, data, and infrastructure.


Brazil's Sanitation Framework is a data challenge before it is a construction challenge
Universal service by 2033 depends on pipes and plants. Cutting water losses — now written into national targets and regulation — depends first on knowing where the water goes.

AI models will be the same for everyone. What each company knows will not.
Models are converging and becoming available to any competitor. Proprietary knowledge remains exclusive for as long as the company governs it well.
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Practical insight, not hype.
Four themes, written for the people who make technology decisions in Brazil — and for those bringing technology here.
Market entry
What it really takes to sell, deliver, and scale technology in Brazil and Latin America.
AI, data & sovereignty
Putting AI to work with governed data — and what sovereignty means in practice.
Infrastructure & utilities
Edge, IoT, connectivity, and telemetry for the operations that keep the country running.
Sectors & regulation
The rules and targets shaping water, energy, public services, and financial services.
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